Work Email

First Name

Last Name

Country

Perks WW is committed to protecting and respecting your privacy, and we’ll only use your personal information to administer your account and to provide the products and services you requested from us. From time to time, we would like to contact you about our services, as well as other content that may be of interest to you. If you consent to us contacting you for this purpose, please tick below.

Yes, I consent

Thank you!

Error - something went wrong!

Channel Rewards Programs for the New Digital Buyer

December 1, 2017 Perks WW Channel Experts

Can your channel rewards program keep up with the digital transformation? Points-based rewards drive the partner behavior changes necessary to align with new digital buyer.

About the Author

Perks WW Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 9.25 million users, Perks WW Channel takes the guesswork out of channel incentives and loyalty programs. Our solutions empower leading global enterprises with the sales and marketing programs they need to produce a competitive advantage through their indirect sales channels. The available solution set encompasses the three most critical areas to optimize indirect channel performance: marketing enablement, incentive management and global managed services. We provide these services to some of the most influential companies in the world, all backed and supported by years of expertise.
More Content by Perks WW Channel Experts

Channel Rewards Programs for the New Digital Buyer

About the Author

Previous Article

Next Article

Channel Rewards Programs for the New Digital Buyer

About the Author

Previous Article

Next Article

Other content in this Stream

Moving from an in-house to an automated system for managing market development funds? Watch this video to learn the benefits of outsourcing MDF management and key considerations for selecting a soluti

Keep channel partners engaged and coming back! Learn the six fundamental that work together to improve your channel engagement program’s partner experience.

Promotional allowance programs such as market development funds (MDF) or cooperative marketing/advertising (Co-Op) are a staple in a marketing tool set to support indirect-sales channels.

Demand gen professionals and channel marketers are increasingly seeing the value of adopting digital strategies to grow their business.

To succeed, vendors must motivate behaviors that contribute to the pipeline and not just the closed sale.

Read about the eight building blocks of successful market development funds (MDF) and Co-Op programs for your channel partners.

While one might think that the Cloud makes channel partners unnecessary, the model doesn’t change. It’s the partner type that changes.

A behavior-based channel incentive program that strengthens your relationships with partners and establishes a competitive differentiation for your channel program.

Experts agree that points-based channel rewards improve channel partner performance, but how do they work?

SiriusDecisions survey results show the channel incentives pain points channel marketing and sales professionals from a cross section of organizations are facing in the current channel ecosphere.

An RFP response will arm you with the information needed to select the right vendor for your unique and specific needs. Learn 5 specific topics you should cover in your RFP.

Are your channel rebate programs fueling and motivating the right partners in the right way? Here are 4 channel rebate best practices to help optimize partner sales & marketing performance.

The spend associated with channel rebates can be hard to measure. One vendor’s rebates are another vendor’s channel incentives

It is crucial for organizations to set up the right channel program using the right channel technology to monitor funds, investments, channel incentives and utilization of programs.

Channel incentives & channel loyalty requires continually adapting new business models and reassessing the best ways to support the indirect sales route-to-market.

Channel incentives help drive more effective channel performance, improving time to revenue for new partners.