Channel Incentives

In this section you'll find information about Channel Incentives, the relative effectiveness of different rewards, and how alignment can influence your program success.

  • Customer Success Story: Market Research Panelist Engagement

    Customer Success Story: Market Research Panelist Engagement

    Read this case study that helped a leading global market research organization gain a more engaged community of panelists while also making lighter work of reward management for the organization.

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  • Tracking MDF ROI - It is possible! A Perks WW Webinar Featuring Forrester SiriusDecisions

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  • Channel Rewards Programs for the New Digital Buyer

    Channel Rewards Programs for the New Digital Buyer

    Learn how to design channel rewards programs that are points-based rewards to increase partner sales and loyalty.

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  • 10-Minute Tutorial: How to Automate Partner Incentives9:38

    10-Minute Tutorial: How to Automate Partner Incentives

    Watch Perks WW customer channel strategist, Meg Bingley, talk about the critical steps for automating your channel incentives in a way that will give your program a competitive advantage.

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  • How Do you Effectively Drive and Measure Your Partners Marketing & Sales Success?56:37

    How Do you Effectively Drive and Measure Your Partners Marketing & Sales Success?

    Watch this on-demand webinar on how you can effectively drive and educate your partners to perform their sales job in the face of this 'new normal.'

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  • Spotlight Series: A Proven Formula for using Deal Reg to Your Advantage8:46

    Spotlight Series: A Proven Formula for using Deal Reg to Your Advantage

    What if you could use your program to drive incremental deals? Join Perks WW Channel Strategist, Meg Bingley, for a quick overview on deal registration and how you can use it to your advantage.

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  • Aligning Incentives to the Evolved Partner's Journey59:25

    Aligning Incentives to the Evolved Partner's Journey

    [On-demand Webinar] Learn the seven phases of the SiriusDecisions Evolved Partner’s Journey, plus a channel incentives framework that accelerates partners through each phase of their journey.

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  • Four Keys to Partner Demand Gen Success43:35

    Four Keys to Partner Demand Gen Success

    Get actionable advice about partner-led demand generation that is timely for the current state of the channel where digital engagement is replacing live events in the partner’s tool-box and partners a

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  • Ultimate Guide to Points-Based Channel Rewards

    Ultimate Guide to Points-Based Channel Rewards

    Points-based channel rewards have evolved to meet the challenges of the digital transformation. Learn the best practices you can use to make your behavior-based incentive programs more effective.

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  • Perks WW Work Smarter eBook

    Perks WW Work Smarter eBook

    This eBook offers best practices, and reviews the current state of incentive methodologies and incentives automation.

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  • Perks WW Channel Partner Engagement Survey

    Perks WW Channel Partner Engagement Survey

    We surveyed a group of vendors and partner companies about the critical elements of a channel partnership and engagement. Check out the results to see if you are measuring up!

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  • Channel Rewards Framework to Accelerate the Partner Journey11:00

    Channel Rewards Framework to Accelerate the Partner Journey

    Learn about an incentive framework that you can use to accelerate and align the partner journey to your specific objectives and metrics.

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  • Aligning Channel Incentives to Partner Personas and Journey4:10

    Aligning Channel Incentives to Partner Personas and Journey

    Look at how you can align your channel rewards to the partner journey and partner personas.

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  • Channel Incentives Types Versus Programs4:21

    Channel Incentives Types Versus Programs

    There is a lot of misconception about incentive types versus incentive programs, and they're often confused. In this chapter Claudio gives a synopsis of the different types of incentives, functions, a

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  • Industry Collaborative announces launch of The Channel Marketplace

    Industry Collaborative announces launch of The Channel Marketplace

    The Channel Marketplace is an online and human-driven resource enabling technology vendors access to solutions and expertise addressing their indirect go-to-market opportunities and challenges.

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  • Four Ways to Help Channel Partners Bridge the Pandemic

    Four Ways to Help Channel Partners Bridge the Pandemic

    Read four ideas about how you can support your channel partners during the current the COVID19 pandemic and resulting global economic uncertainty.

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  • Cash is Not King in Channel Incentive Programs

    Cash is Not King in Channel Incentive Programs

    This eBook takes a deep dive into holistic reward programs that are designed to incentivize the various job roles and demographics that make up your channel partnerships.

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  • What's your Definition of a Channel Rebate?

    What's your Definition of a Channel Rebate?

    The spend associated with channel rebates can be hard to measure. One vendor’s rebates are another vendor’s channel incentives

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  • The Best Metrics to Use for Tracking MDF ROI

    The Best Metrics to Use for Tracking MDF ROI

    What’s the best way to track the return on your market development fund program? It’s a good question, that Craig DeWolf, Perks WW VP Marketing Enablement, can answer.

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  • Incentives Automation Outperform, Don’t Outspend Competition

    Incentives Automation Outperform, Don’t Outspend Competition

    What is channel incentives automation? Read about the technology and how it can improve revenue and profit from your channel.

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  • Channel Rebate Best Practices

    Channel Rebate Best Practices

    Are your channel rebate programs fueling and motivating the right partners in the right way? Here are 4 channel rebate best practices to help optimize partner sales & marketing performance.

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