About the AuthorMore Content by Perks WW Channel Experts
About the Author
Perks WW Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 9.25 million users, Perks WW Channel takes the guesswork out of channel incentives and loyalty programs. Our solutions empower leading global enterprises with the sales and marketing programs they need to produce a competitive advantage through their indirect sales channels. The available solution set encompasses the three most critical areas to optimize indirect channel performance: marketing enablement, incentive management and global managed services. We provide these services to some of the most influential companies in the world, all backed and supported by years of expertise.More Content by Perks WW Channel Experts
Watch this on-demand webinar on how you can effectively drive and educate your partners to perform their sa...
The 2020 pandemic and market conditions have accelerated digital transformation. This video points out some of the disconnects the acceleration created.
Learn how to properly define your MDF objectives to effectively measure program ROI
Learn how to design channel rewards programs that are points-based rewards to increase partner sales and loyalty.
Learn how to improve deal registration channel incentive promotions with this four-step formula.
Three ways to overcome channel deal registration promotion barriers: build trust, make it easy, and put an incentive well ahead of the closed sale.
Watch Perks WW customer channel strategist, Meg Bingley, talk about the critical steps for automating your channel incentives in a way that will give your program a competitive advantage.
See the results of incentivizing your partners throughout their journey with a look at an early deal registration incentive promotion
Watch this on-demand webinar on how you can effectively drive and educate your partners to perform their sales job in the face of this 'new normal.'
To get ahead in the current channel environment, you must distinguish yourself as more than just another supplier. Developing a comprehensive business plan will help drive partner enablement.
[On-demand Webinar] Learn the seven phases of the SiriusDecisions Evolved Partner’s Journey, plus a channel incentives framework that accelerates partners through each phase of their journey.
Learn the six ingredients of long-term channel relationships, an analysis of the partner journey and an incentive framework that stimulates the partner’s journey and their time to revenue.
CAMs work closely with strategic partners to ensure the partners’ loyalty, commitment, and performance. This eBook contains a checklist of guidelines to ensure optimum performance.
There is a lot of misconception about incentive types versus incentive programs, and they're often confused. In this chapter Claudio gives a synopsis of the different types of incentives, functions, a
This customer successfully used Perks WW Channel programs to counter poor partner engagement and poor sales opportunity registrations.
Learn eight compelling reasons why you should include the vendor alliance sales journey, with attach rate products, in your channel sales incentive efforts.
To succeed, vendors must motivate behaviors that contribute to the pipeline and not just the closed sale.
Clear up the confusion about whether to classify a market development fund (MDF) payment as contra revenue (Contra) or operational expense (Opex).
Set yourself up for success by conducting simple partner scoring exercises that will help identify the strategic partners that merit special attention.
What is channel incentives automation? Read about the technology and how it can improve revenue and profit from your channel.
SiriusDecisions recently shared a new demand framework. Claudio Ayub explains why it is important for vendors to go through all the phases.