Channel Industry News: July 2016

July 27, 2016 Claudio Ayub

 We’re looking to the future in our round-up of channel news this month. Topics include Cognitive Computing, the IoT revolution and big moves being made by Channel Executives.

  • How to Architect a Cognitive Future for Business
    For a long time now, the concept of artificial intelligence has provided the masses with novels and blockbuster movies of science fiction, drama, comedy, and even unexpected stories of friendship.

  • How to Prepare Your Business for the IoT Revolution
    As businesses get ready for the Internet of Things (IoT), they should understand that the rise of IoT devices is already occurring.

  • The 15 Blockbuster Channel Executive Moves of 2016 (So Far)
    Many top vendors took a hit to their channel organizations in the first half of 2016, as Arista Networks, Dell, Fortinet and Verizon Enterprise Solutions all lost key channel executives.

  • Big Problems for B2Bs: Indifferent Customers
    Business-to-business (B2B) companies are placing greater emphasis on their customer relationships. They see them as a way to gain a competitive advantage, particularly in industries where products are commoditized and competition centers on price. 

  • We are in the Age of the Customer
    Customers have never had so much power. The rapid adoption of technologies, such as search engines, social media and smart mobile devices, has moved us from an information-poor world to one that is information rich in less than two decades.

About the Author

Claudio Ayub

Chief Strategy Officer Claudio Ayub brings over 20 years of global channel marketing experience to Perks.He has executed major go-to-market programs for a variety of vendors, including Bing, Cisco, Dell, EMC, IBM, Kaspersky, Lenovo, Microsoft, Motorola, Seagate, Symantec, and VMware among others.

More Content by Claudio Ayub
Previous Article
Employee Industry News: August 2016
Employee Industry News: August 2016

News, insights, trends, and recommendations from around the Employee Incentives Industry to keep you inform...

Next Article
Employee Industry News: July 2016
Employee Industry News: July 2016

News from around the Employee rewards and recognition industry.