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Aligning Employee Engagement and Referral Programs: 10 Keys

December 16, 2015 Deb Broderson

A lack of formal employee engagement programs and generational differences are barriers to employee engagement. A 2013 survey of 718 HR professionals revealed: 

  • 54% of employers don’t offer formal engagement programs
  • 73% report participating in engagement programs on some level
  • 70% of respondents say their C-suite is committed to engagement

Referral Programs increase new hire quality (employees to refer quality candidates), and achieve  *higher retention rates that non-referral hires. 

About the Author

Deb Broderson

Deb Broderson comes to Perks with 30 years of diverse experience leading channel marketing, marketing operations and program management teams within the technology industry. Deb has provided strategic direction to Fortune 500 clients, developed and executed global, multi-channel, go-to-market strategies and created worldwide field marketing organizations. Deb has worked on both the agency and client-side of the business, providing a well-rounded perspective to client challenges. Deb was honored as one of the Top 50 Channel Chiefs in North America by CRN.

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