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How to Deliver a Partner-Centric Partner Experience

Perks WW Channel Experts

In this very crowded business landscape, it’s increasingly difficult to differentiate and gain partner mindshare. To be competitive, suppliers must offer an experience that’s customized, targeted, and engaging from the partner’s, not the supplier’s, perspective. The strategies described in this eBook will help you create a channel engagement program designed with the partner experience in mind.

About the Author

Perks WW Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 9.25 million users, Perks WW Channel takes the guesswork out of channel incentives and loyalty programs. Our solutions empower leading global enterprises with the sales and marketing programs they need to produce a competitive advantage through their indirect sales channels. The available solution set encompasses the three most critical areas to optimize indirect channel performance: marketing enablement, incentive management and global managed services. We provide these services to some of the most influential companies in the world, all backed and supported by years of expertise.
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We surveyed a group of vendors and partner companies about the critical elements of a channel partnership and engagement. Check out the results to see if you are measuring up!

Read how a vendor was able to resolve points of friction and better measure channel incentives ROI after they united siloed partner rewards programs into a single behavior-based strategy.

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This customer successfully used Perks WW Channel programs to counter poor partner engagement and poor sales opportunity registrations.

This eBook takes a deep dive into holistic reward programs that are designed to incentivize the various job roles and demographics that make up your channel partnerships.

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Looking at hiring an MDF/Co-Op program managed-services provider? Read this first.

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Read about the eight building blocks of successful market development funds (MDF) and Co-Op programs for your channel partners.

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This eBook explores the role of the CAM and documents best practices related to the CAM’s job and responsibilities.

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