How Marketing Certification Programs Improve CMM Tool Usage

September 28, 2017 Perks WW Channel

In this webinar, Channel experts Claudio Ayub, Chief Strategy Officer at Perks Worldwide and Averetek's VP of Channel Strategy, Mike Moore, have a discussion about how to plan and deliver a marketing certification program that will increase through-partner marketing automation tool use and improve partner-led demand creation. 

About the Author

Perks WW Channel

Perks WW Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 9.25 million users, Perks WW Channel takes the guesswork out of channel incentives and loyalty programs. Our solutions empower leading global enterprises with the sales and marketing programs they need to produce a competitive advantage through their indirect sales channels. The available solution set encompasses the three most critical areas to optimize indirect channel performance: marketing enablement, incentive management and global managed services. We provide these services to some of the most influential companies in the world, all backed and supported by years of expertise and our Science of Motivation™ methodology.

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