Perks WW Channel

Channel Sales, Channel Programs, Gamification positioning, MDF, Rebate, Channel Loyalty and Sales Channel Incentive Programs Resources

  • Fall in Love with your Market Development Funds All Over Again

    Fall in Love with your Market Development Funds All Over Again

    Welcome to the wonderful world of effective market development funds program design. Read our blog to discover the many ways you can leverage MDF/Co-Op programs.

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    SiriusDecisions has a great new resource: "Channel Incentives: Contra or OPEX." Give us your email, and check it out.

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  • The Role of the CAM

    The Role of the CAM

    In today's channel knowing your role is half the battle. Cams wear many hats and understanding them will help you optimize your program.

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  • An Hour at the Desk of a CAM

    An Hour at the Desk of a CAM

    Understanding the role of a successful CAM in extremely important, and can help empower you channel program.

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  • World of a Channel Account Manager

    World of a Channel Account Manager

    Channel account managers influence many aspects of business within the channel - and it's important to understand how different aspects of their world operate.

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  • Partner Enablement Roadmap

    Partner Enablement Roadmap

    Successful partner enablement requires careful design, planning and analysis. Our roadmap will help you get prepared to optimize your program and achieve results.

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  • A Guide to Onboarding New Partners

    A Guide to Onboarding New Partners

    On-boarding new partners can be a real challenge. Our methodology will help guide you through the selection and enablement process.

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  • What Type Of Marketing Services Could You Offer?

    What Type Of Marketing Services Could You Offer?

    Marketing services are a successful part of channel incentive programs. Selecting the services and strategies that fit your needs will help maximize your results.

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  • 5 Golden Rules for Enterprise-wide Channel Reward Systems

    5 Golden Rules for Enterprise-wide Channel Reward Systems

    This info-graphic lists some of the key strategies channel strategist should follow when considering a reward program.

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  • Points-based Channel Rewards Best Practices

    Points-based Channel Rewards Best Practices

    The digital transformation has made transaction-based incentives obsolete. Today, behavior-based incentives rule.

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  • Unlock your MDF Program Potential with the Foundational Elements

    Unlock your MDF Program Potential with the Foundational Elements

    The key to unlocking your MDF program's potential is to pay close attention to 8 key variables.

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  • Foundational Elements Impacting MDF Program Design

    Foundational Elements Impacting MDF Program Design

    Careful consideration of these eight MDF variables will unlock the full potential of your MDF program.

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  • MDF Program Strategy Blueprint

    MDF Program Strategy Blueprint

    This infographic outlines ten strategies you can use to create a modern MDF/Co-Op program guaranteed to improve your channel engagement and partner relations.

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  • Perks WW Channel to Present Demand Creation Webinar with SiriusDecisions’ Research Director, Channel Marketing, EMEA

    Perks WW Channel to Present Demand Creation Webinar with SiriusDecisions’ Research Director, Channel Marketing, EMEA

    Webinar co-hosts will review SiriusDecisions’ report and discuss actionable strategy for empowering partners to take advantage of demand creation programs.

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  • Perks Worldwide Accelerates Innovation—Unveils Next-Generation MDF Solution Improving Management of Global MDF/Co-Op Programs

    Perks Worldwide Accelerates Innovation—Unveils Next-Generation MDF Solution Improving Management of Global MDF/Co-Op Programs

    Perks WW Channel, today announced the launch of a new MDF module that is designed to simplify Co-Op or MDF program management for complex sales channels with varying go-to-market models.

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  • Behavior-based Reward Programs: Use-Case Analysis with Claudio Ayub42:10

    Behavior-based Reward Programs: Use-Case Analysis with Claudio Ayub

    A behavior-based channel incentive program that strengthens your relationships with partners and establishes a competitive differentiation for your channel program.

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  • Market Development Funds & Co-Op Program Building Blocks

    Market Development Funds & Co-Op Program Building Blocks

    Read about the eight building blocks of successful market development funds (MDF) and Co-Op programs for your channel partners.

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  • Promotional Allowance Program Regulations

    Promotional Allowance Program Regulations

    Understanding the Robinson-Patman and Sarbanes-Oxley acts helps channel marketers design promotional allowance programs that legal teams and finance departments will love.

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  • Are Rebates Still Relevant?

    Are Rebates Still Relevant?

    Behavior-based models are the future of channel incentive types and programs.

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  • Maximize the Effectiveness of Your MDF/Co-Op Program

    Maximize the Effectiveness of Your MDF/Co-Op Program

    MDF and Co-op are often one of, if not the, largest line item expenses in your channel marketing budget. Read advice about these programs that will improve your time to revenue.

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  • Effective Channel Incentive Types and Programs

    Effective Channel Incentive Types and Programs

    Behavior-based models are the future of channel incentive types and programs.

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