Channel Incentives

In this section you'll find information about Channel Incentives, the relative effectiveness of different rewards, and how alignment can influence your program success.

  • How do Points-based Channel Rewards Work?

    How do Points-based Channel Rewards Work?

    Experts agree that points-based channel rewards improve channel partner performance, but how do they work?

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  • Channel Rewards Programs for the New Digital Buyer

    Channel Rewards Programs for the New Digital Buyer

    Learn how to design channel rewards programs that are points-based rewards to increase partner sales and loyalty.

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  • Four Gaps in Channel Rewards Program Management and How to Bridge Them

    Four Gaps in Channel Rewards Program Management and How to Bridge Them

    SiriusDecisions survey results show the channel incentives pain points channel marketing and sales professionals from a cross section of organizations are facing in the current channel ecosphere.

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  • 5 Categories to Include in Your Channel Rewards Request for Proposal

    5 Categories to Include in Your Channel Rewards Request for Proposal

    An RFP response will arm you with the information needed to select the right vendor for your unique and specific needs. Learn 5 specific topics you should cover in your RFP.

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  • Channel Rebate Best Practices

    Channel Rebate Best Practices

    Are your channel rebate programs fueling and motivating the right partners in the right way? Here are 4 channel rebate best practices to help optimize partner sales & marketing performance.

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  • What's your Definition of a Channel Rebate?

    What's your Definition of a Channel Rebate?

    The spend associated with channel rebates can be hard to measure. One vendor’s rebates are another vendor’s channel incentives

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  • Channel Incentives: Marketplace Best Practices

    Channel Incentives: Marketplace Best Practices

    It is crucial for organizations to set up the right channel program using the right channel technology to monitor funds, investments, channel incentives and utilization of programs.

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  • Channel Incentives and Channel Loyalty, an Ever Changing Ecosystem

    Channel Incentives and Channel Loyalty, an Ever Changing Ecosystem

    Channel incentives & channel loyalty requires continually adapting new business models and reassessing the best ways to support the indirect sales route-to-market.

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  • Accelerate the Partner’s Journey (time to revenue)

    Accelerate the Partner’s Journey (time to revenue)

    Channel incentives help drive more effective channel performance, improving time to revenue for new partners.

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  • Organizational Alignment to Accelerate Success

    Organizational Alignment to Accelerate Success

    This How-to Guide has been developed to provide thoughtful guidance that will direct you through the pre-planning process and help you make the best decisions for your organization.

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